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E-Commerce & Dropshipping Basics

By WeVersity Categories: E-commerce
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About Course

Learn how to start and manage your own E-Commerce and Dropshipping business from scratch!
This beginner-friendly course will guide you through everything — from finding profitable products and reliable suppliers to setting up your online store, managing orders, and promoting your brand. You’ll understand how dropshipping works, how to avoid common mistakes, and how to scale your store for long-term success.

Course Content

Introduction to E-Commerce and Dropshipping
This module lays the foundation for your e-commerce journey by introducing you to the world of online business and the dropshipping model. You’ll start by understanding the different types of e-commerce models, how they operate, and where dropshipping fits within the broader ecosystem. From there, you will dive into the fundamentals of dropshipping itself, learning how it works, its advantages, and the challenges it presents. By the end of this module, you'll have a solid grasp of e-commerce basics and be ready to take the next steps in building your store and selecting your products.

  • What is E-Commerce?
  • What is Dropshipping?
  • Setting Up Your E-Commerce Store
  • Choosing Your Niche and Products
  • Introduction to E-Commerce and Dropshipping
  • Learner’s Activity

Setting Up Your E-Commerce Store
Choosing the right e-commerce platform and setting up your store is the first step towards building a successful online business. Whether you're using Shopify or WooCommerce, each platform offers unique features and tools to help you create a professional and user-friendly store. 

Marketing Your E-Commerce Store
Marketing is the key to driving traffic to your e-commerce store and converting visitors into customers. In this module, you'll learn the most effective marketing strategies for promoting your store, building brand awareness, and driving sales. From social media marketing to paid advertising and SEO, you’ll gain the knowledge and tools necessary to attract the right customers to your store and grow your business.

Managing Orders, Customer Service, and Analytics
In this module, we will explore the operational aspects of running a successful dropshipping business. You'll learn how to efficiently manage orders and fulfillment, provide excellent customer service, and track your store’s performance using analytics. Mastering these areas is crucial for maintaining a smooth and customer-friendly e-commerce operation while optimizing for growth.

Scaling Your E-Commerce Dropshipping Business
As your dropshipping business grows, it’s essential to implement strategies that allow you to scale effectively and sustainably. This module will explore the key aspects of scaling your business, including expanding your product offerings, outsourcing tasks, leveraging customer reviews and social proof, and entering new markets. By the end of this module, you will have the tools and knowledge to grow your e-commerce store into a long-term, successful business.

Final Project

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